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Friday HR Briefing: Best Practices for Selling for the Non-Salesperson

Friday, September 26, 2025 (8:00 AM - 9:00 AM) (EDT)

Description

In today’s business environment, everyone, from receptionist to CEO, have the ability to influence customer growth without carrying a “sales” title. Yet many fear coming across as too “salesy” and therefore feel uncertain about how best to share the message without alienating them. 

 

In this interactive session, Pat Tobin, Certified Sandler Coach and Trainer, will share practical tools to help any employee understand and more easily apply best practices to address client needs and that build trust and drive business growth.

 

Participants will learn how to:

- Recognize opportunities to add value without coming across as “salesy”
- Ask better questions that uncover real client needs and concerns
- Handle difficult or unexpected conversations with confidence
- Build trust by focusing on authenticity rather than persuasion
- Contribute directly to revenue growth from any role in the organization
- Craft a clear, concise 30-second commercial that introduces their value without pressure or jargon


This complimentary meeting is open to Greater Rochester Chamber of Commerce members only.

Pricing

Cost: Complimentary - Open to Greater Rochester Chamber members only

United Way of Greater Rochester and the Finger Lakes
75 College Ave., Conference Room 1
Rochester, NY 14607-1009 United States
Event Contact
Kathy Richmond
(585) 256-4618
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Friday, September 26, 2025 (8:00 AM - 9:00 AM) (EDT)
Categories
Human Resource Events
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