About

Outsourced Sales Management / Fractional CSO

PLAYBOOK Sales Partners is a fractional sales organization that utilizes the prove SalesQB process. SalesQB has pioneered a start-of-engagement approach that leverages a comprehensive Sales Audit. There is nothing like it in the industry. We assess your current state of marketing and sales production then apply benchmarking data and the known best practices available to improve company revenue performance. The results are documented in a +100-page report. From there, improvements across lead generation, sales information technology systems, repeatable sales process, and sales staff skill enhancements can be identified, planned, and budgeted.

About Andy
I’ve spent 33 years working with owner-operated SMBs and global brands across North America and Europe. My background is in the manufacturing and related services sector and my clients have included Johnson & Johnson, Panasonic, Xerox, Konica Minolta, New Era Cap and Research In Motion.

Over the course of my career, I’ve contributed to over $225 million in combined direct and team-led revenue while leading teams through growth, organizational change and varying market conditions. My leadership style is rooted in servant leadership and coaching. I value fundamentals like accountability, clarity, consistency, measurability, visibility, discipline and alignment – tenets that improve sales performance, strengthen coordination between sales and operations and create a more reliable path to growth.